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March 18, 2026 - BY Glossy
How top UK wellness brand Ancient + Brave is cracking the U.S. market one city at a time, plus news
This week, I checked in with U.K. wellness leader Ancient + Brave for takeaways from its official U.S. launch, which included a multi-week pop-up in Los Angeles, influencer partnerships, OOH advertising and more. I sat down with Hannah Rowe, head of U.S. marketing, to unpack the wins, lessons and takeaways from their February launch.
March 18, 2026 - BY Glossy