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March 11, 2026 - BY Glossy
Milk remains hot in fragrance — Dedcool aims to own the trend
Next week, fragrance brand Dedcool will introduce the fourth entry in its bestselling Milk franchise — Mineral Milk, a perfume featuring notes of nectar, lavender and amber milk. The launch builds on the success of the brand’s expanding Milk universe, which now includes its original Milk fragrance, the more concentrated Xtra Milk and 2025’s Mochi Milk.
March 11, 2026 - BY Glossy